{"title":"NeoCell","description":"\u003ch2\u003eTrusted collagen innovation since 1998\u003c\/h2\u003e\n\u003cp\u003eNeoCell has grown into the #1 collagen brand worldwide while staying true to its founding vision: to create premium, research-backed supplements that support overall wellness and beauty from within. A family-owned business, NeoCell is committed to science-driven, high-quality formulations that make it easy to integrate collagen into your daily routine.\u003c\/p\u003e\n\u003ch3\u003eScience meets beauty\u003c\/h3\u003e\n\u003cp\u003eAt the heart of NeoCell is a simple principle: beauty starts from within. Their products are designed to nourish your body’s natural collagen production, helping you feel confident, vibrant and resilient every day. With clean, carefully sourced ingredients, NeoCell supplements are a convenient and reliable way to support hair, skin, nails and overall vitality.\u003c\/p\u003e\n\u003ch3\u003eCommitment to quality and sustainability\u003c\/h3\u003e\n\u003cp\u003eNeoCell uses only premium ingredients in every formula, with rigorous quality controls to ensure purity and potency. While focusing on wellness and beauty, the brand also strives for sustainable practices, reflecting a respect for both people and the planet.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWorld-leading collagen formulas backed by science\u003c\/li\u003e\n\u003cli\u003ePremium, high-quality ingredients for beauty and wellness\u003c\/li\u003e\n\u003cli\u003eFamily-owned brand with a trusted global reputation\u003c\/li\u003e\n\u003c\/ul\u003e","products":[{"product_id":"neocell-hyaluronic-acid","title":"Hyaluronic Acid","description":"\u003cp\u003e\u003cstrong\u003eNeocell Hyaluronic Acid\u003c\/strong\u003e formula gives your skin and joints the quenching hydration that they crave.\u003c\/p\u003e\u003cp align=\"left\"\u003eHyaluronic Acid (HA) is one of nature's most water loving molecules and its role in the control of tissue hydration and water transport in the body helps support the appearance of smooth, supple skin, as well as provide lubrication to the joints and eyes.\u003c\/p\u003e\u003cp align=\"left\"\u003e\u003cstrong\u003eHyaluronic Acid benefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHolds 1,000 times its weight in water for cushioning of joints\u003cbr\u003e \u003c\/li\u003e\n\u003cli\u003eAssists in cell turnover in the skin\u003cbr\u003e \u003c\/li\u003e\n\u003cli\u003ePowerful aid in skin hydration and reducing the appearance of wrinkles\u003cbr\u003e \u003c\/li\u003e\n\u003cli\u003eLubricates the surface of the eye\u003cbr\u003e \u003c\/li\u003e\n\u003c\/ul\u003e\u003cul\u003e \u003c\/ul\u003e\u003cul\u003e \u003c\/ul\u003e\u003cul\u003e \u003c\/ul\u003e\u003cp align=\"left\"\u003e\u003cstrong\u003eHyaluronic Acid in the Skin\u003c\/strong\u003e\u003c\/p\u003e\u003cp align=\"left\"\u003eAs we age, the HA content in our bodies naturally decreases. 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HA’s unique high viscosity properties provide vital shock absorption and lubrication to the joints.\u003c\/p\u003e\u003cp align=\"left\"\u003e\u003cstrong\u003eHyaluronic Acid in the Eyes\u003c\/strong\u003e\u003c\/p\u003e\u003cp align=\"left\"\u003eAs we age and HA production slows, eye problems such as poor vision and dry eyes can manifest. 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Blueberry, Pomegranate, Cranberry, and Elderberry extracts also provide a strong combination of antioxidants to quench damaging free radicals and provide support for the body from the aging effects of these highly reactive molecules.\u003c\/p\u003e\n\u003cp align=\"left\"\u003e\u003cstrong\u003eHyaluronic Acid \u003c\/strong\u003e\u003cstrong\u003ebenefits:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eHolds 1,000 times its weight in water for cushioning of joints\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eAssists in cell turnover in the skin\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003ePowerful aid in skin hydration and reducing the appearance of wrinkles\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eLubricates the surface of the eye\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003cul\u003e\n\u003c\/ul\u003e\u003cul\u003e\n\u003c\/ul\u003e\u003cul\u003e\n\u003c\/ul\u003e\n\u003cp align=\"left\"\u003e\u003cstrong\u003eHyaluronic Acid\u003c\/strong\u003e\u003cstrong\u003e in the Skin\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp align=\"left\"\u003eAs we age, the HA content in our bodies naturally decreases. One way this decrease manifests is from UV radiation which breaks down collagen fibers leading to wrinkles and flaccid skin.\u003c\/p\u003e\n\u003cp align=\"left\"\u003eHyaluronidase, an enzyme produced by free radicals, is an enzyme that also breaks down collagen fibers. HA counteracts this enzyme by plumping the inner layers of the epidermis in a more effective way than topical HA application alone; by hydrating the skin from the inside, HA creates a more youthful skin environment, thus reducing the appearance of wrinkles.\u003c\/p\u003e\n\u003cp align=\"left\"\u003e\u003cstrong\u003eHyaluronic Acid\u003c\/strong\u003e\u003cstrong\u003e in the Joints\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp align=\"left\"\u003eHA is found in high concentrations in areas of the body that endure increased movement and friction. 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It utilizes Collagen Type 1 \u0026amp; 3, which supports radiant and resilient skin as well as hair and nail strength and thickness\u003cbr\u003e \u003c\/li\u003e\n\u003cli\u003eCollagen Type 1 \u0026amp; 3 also supports collagen in muscles, tendons, ligaments, bones, gums, teeth, eyes and blood vessels\u003cbr\u003e \u003c\/li\u003e\n\u003cli\u003eGreen Tea Polyphenols (EGCG) provide antioxidant, liver and metabolic support\u003cbr\u003e \u003c\/li\u003e\n\u003cli\u003ePomegranate, Cranberry, and Elderberry extracts provide a strong combination of antioxidants to quench damaging free radicals and provide support for the body from the aging effects of these highly reactive molecules\u003cbr\u003e \u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e \u003c\/p\u003e\u003cp align=\"left\"\u003eCollagen is the strong fibre that weaves throughout our body for strength and support holding the body together, similar to glue, yet stronger than steel wire. As we age, the body's ability to make collagen protein and its different complexes slows down. This is important since collagen makes up around 30% of our protein content, the most abundant protein in our body’s, so it makes sense to nutritionally support this large component of our body!\u003c\/p\u003e","brand":"NeoCell","offers":[{"title":"473ml","offer_id":47176607760602,"sku":"1112437-1","price":86.7,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0697\/2702\/7418\/files\/neocell-collagenc-type-1-and-3-pomegranate-liquid__10614.jpg?v=1764577482"},{"product_id":"neocell-collagen-joint-complex","title":"Collagen Joint Complex","description":"\u003cp\u003e\u003cstrong\u003eNeoCell Collagen Joint Complex\u003c\/strong\u003e is a particular type of collagen that makes up 50% of all protein in cartilage and 85-90% of collagen in articular cartilage. As we age, the body’s ability to make Collagen Type 2, slows down. 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