Artificial Colour Free

(3749 products)
Choc Whiz
Nutra Organics

choc whiz

From $42.20
From $42.20
Super Acai Exfoliator
Eco By Sonya

super acai exfoliator

$44.90
$44.90
Frankincense Essential Oil
Absolute Essential

frankincense essential oil

From $55.80
From $55.80
Organic Panty Liners - Ultra Thin
Natracare

organic panty liners

$8.30
$8.30
Vitamin & Mineral for Cats
mybeau

vitamin & mineral for cats

From $8.60
From $8.60
Ylang Ylang Pure Essential Oil
Dolphin Clinic

ylang ylang pure essential oil

$23.30
$25.00 $23.30
Ultimate Omega 2x Teen
Nordic Naturals

ultimate omega 2x teen

$79.90
$86.90 $79.90
Kelp 430
Vita-Fit

kelp 430

$24.00
$24.00
Eye Pressure Support with Mirtogenol 120mg
Life Extension

eye pressure support with mirtogenol 120mg

$66.50
$66.50
Coconut Mint Body Wash
Eco By Sonya

coconut mint body wash

$26.90
$26.90
Food Enzymes
Nature's Sunshine

food enzymes

$58.40
$58.40
Firming Night Cream - Pomegranate & Maca Peptides
Weleda

firming night cream

$46.40
$46.40
Henna Red
Rainbow

henna red

$24.90
$24.90
Good Ageless Vitamin E
The Good Vitamin Co. Ltd

good ageless vitamin e

$24.50
$24.50
Brahmi (Gotu Kola)
Organic India

brahmi (gotu kola)

$36.30
$36.30
Raw Protein Isolate - Vanilla
Amazonia

raw protein isolate

From $49.90
From $49.90
Organic Nut Mix Activated
ROAR

organic nut mix activated

From $14.20
From $14.20
Barley Leaf Organic Powder
Matakana Superfoods

barley leaf organic powder

$19.50
$19.50
Camu Camu 4:1 Concentrated Vitamin C powder
Matakana Superfoods

camu camu 4:1 concentrated vitamin c powder

$30.70
$30.70
Hydrating Day Cream - Iris
Weleda

hydrating day cream

$28.60
$28.60
Body Lotion Eczema Relief
Manuka Biotic

body lotion eczema relief

$41.20
$41.20
Cornsilk
Nature's Sunshine

cornsilk

$36.60
$36.60
No Insects Repellent
Botanica

no insects repellent

$17.20
$17.20
Dandelion
Nature's Sunshine

dandelion

$37.70
$37.70
Adrenal Support
Nature's Sunshine

adrenal support

$55.50
$55.50
No.11 Nat Sulph - Natures diuretic
New Era

no.11 nat sulph

$20.30
$20.30
Super B Plus
Nutra-Life

super b plus

$26.40
$26.40
Cat's Claw Combination
Nature's Sunshine

cat's claw combination

$36.20
$36.20
Sensitive Cleanser
Living Nature

sensitive cleanser

$33.60
$33.60
Beef Liver Capsules
Mitchells Nutrition

beef liver capsules

$54.90
$54.90
Mask - Bee Venom
BioHoney

mask

$40.80
$40.80
Wheat Grass Certified Organic Capsules
LifeStream

wheat grass certified organic capsules

$32.60
$32.60

Artificial Colour Free

Free from dyes made from petroleum by-products.

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  • Beige cylindrical container with colorful design on a white background.
    Canister of protein powder with a scoop being taken out.

    New Zealand Whey Protein + Organic Vanilla

    $71.90

    12 reviews

    Go Good

    New Zealand Whey Protein + Organic Vanilla

    1kg
    $71.90
  • Mindful Brand
    Trilogy Rosapene Night Cream _1
    Trilogy Rosapene Night Cream _2
    BONUS

    Rosapene Night Cream

    $52.50

    21 reviews

    Trilogy

    Rosapene Night Cream

    60ml
    $52.50
  • Package of goji berries by ROAR on a white background.
    Pink package of goji berries by ROAR on a white background.

    Organic Goji Berries

    From $7.90

    11 reviews

    ROAR

    Organic Goji Berries

    125gm
    From $7.90
  • Matakana Superfoods Superfood Dark Chocolate Bar _1
    Matakana Superfoods Superfood Dark Chocolate Bar _2

    SuperFood Chocolate Bar

    $4.90

    12 reviews

    Matakana Superfoods

    SuperFood Chocolate Bar

    45gm
    $4.90
  • Mindful Brand
    Weleda Arnica 200c _1
    Weleda Arnica 200c _2
    Sale
    BONUS

    Arnica 200c

    From $17.90 From $20.70

    6 reviews

    Weleda

    Arnica 200c

    100 tablets
    From $17.90 From $20.70
  • Mindful Brand
    NOW foods DIM 200 Diindolylmethane_1

    DIM 200 Diindolylmethane

    $48.30

    2 reviews

    NOW foods

    DIM 200 Diindolylmethane

    90 vege capsules
    $48.30
  • Mindful Brand
    Weleda Harmonising Body Oil – Wild Rose_1

    Harmonising Body Oil - Wild Rose

    $33.80

    19 reviews

    Weleda

    Harmonising Body Oil - Wild Rose

    100ml
    $33.80
  • Mindful Brand
    Solgar Artichoke Leaf Extract_1
    BONUS

    Artichoke Leaf Extract

    $34.30

    8 reviews

    Solgar

    Artichoke Leaf Extract

    60 capsules
    $34.30
  • Mindful Brand
    Organic India Tulsi Original Tea _1

    Tulsi Original Tea

    $11.00

    15 reviews

    Organic India

    Tulsi Original Tea

    25 infusion bags
    $11.00
  • Mindful Brand
    NOW foods Magnesium Citrate Pure Powder_1
    NOW foods Magnesium Citrate Pure Powder_2

    Magnesium Citrate Pure Powder

    $34.50

    9 reviews

    NOW foods

    Magnesium Citrate Pure Powder

    227gm
    $34.50
  • BioTrace Eye Health Ultra_1

    Eye Health Ultra

    $57.20

    9 reviews

    BioTrace

    Eye Health Ultra

    60 vege caps
    $57.20
  • Lily Lolo Brow Duo Pencil - Medium_1
    Lily Lolo Brow Duo Pencil - Medium_2

    Brow Duo Pencil

    $28.90

    11 reviews

    Lily Lolo

    Brow Duo Pencil

    Light 1.5g
    $28.90
  • Cinnamon natural toothpaste tube by Grants of Australia on a white background.
    Two tubes of Grants Cinnamon Natural Toothpaste on a white background.

    Cinnamon Natural Toothpaste - Fluoride Free

    $9.40

    14 reviews

    Grants

    Cinnamon Natural Toothpaste - Fluoride Free

    110g
    $9.40
  • Mindful Brand
    Radiance Dream Sleep Gummies container on a white background
    Back of Radiance Dream Sleep Gummies container with label on a white background.
    Sale
    BONUS

    Dream Sleep Gummies

    $38.20 $29.70

    17 reviews

    Radiance

    Dream Sleep Gummies

    80 gummies
    $29.70 $38.20
  • Mindful Brand
    Nutra Organics Vegetable Broth - Garden Veggie _1
    Nutra Organics Vegetable Broth - Garden Veggie_2

    Vegetable Broth - Garden Veggie

    $34.90

    9 reviews

    Nutra Organics

    Vegetable Broth - Garden Veggie

    125g
    $34.90
  • Mindful Brand
    The Herb Farm Renew & Refine Face Cream _1

    Renew & Refine Face Cream

    $52.30

    27 reviews

    The Herb Farm

    Renew & Refine Face Cream

    50ml
    $52.30
  • Matakana Superfoods creatine supplement container on a white background.

    Creatine Monohydrate

    $51.70

    3 reviews

    Matakana Superfoods

    Creatine Monohydrate

    300gm
    $51.70
  • Mindful Brand
    Nutra Organics Beef Bone Broth - Adaptogenic Mushrooms _1
    Nutra Organics Beef Bone Broth - Adaptogenic Mushrooms_2

    Beef Bone Broth - Adaptogenic Mushroom

    $44.90

    4 reviews

    Nutra Organics

    Beef Bone Broth - Adaptogenic Mushroom

    125g
    $44.90
  • Mindful Brand
    Natures Sunshine Nutri-Calm_1

    Nutri-Calm

    $48.50

    19 reviews

    Nature's Sunshine

    Nutri-Calm

    100 tablets
    $48.50
  • Xlear Nasal Spray with Measured Pump_1
    Xlear Nasal Spray with Measured Pump_2

    Nasal Spray with Measured Pump

    $33.30

    16 reviews

    Xlear

    Nasal Spray with Measured Pump

    45ml
    $33.30
  • Mindful Brand
    Living Nature Daily Protect Facial Lotion SPF20 _1
    Living Nature Daily Protect Facial Lotion SPF20 _2
    BONUS

    Daily Protect Facial Lotion SPF20

    $53.80

    21 reviews

    Living Nature

    Daily Protect Facial Lotion SPF20

    75ml
    $53.80
  • BioTrace Turmeric Complete_1

    Turmeric Complete

    $45.70

    7 reviews

    BioTrace

    Turmeric Complete

    100 capsules
    $45.70
  • Mindful Brand
    Antipodes Halo Skin-Brightening Facial Mud Mask_2
    Antipodes Halo Skin-Brightening Facial Mud Mask _3
    BONUS

    Halo Skin-Brightening Facial Mud Mask

    $20.30

    20 reviews

    Antipodes

    Halo Skin-Brightening Facial Mud Mask

    15ml
    $20.30

What does Artificial Colour Free mean for health & wellness products? 

The appeal of colourful food seems to capture our attention, but unfortunately, these colours aren’t always derived from the beautiful natural hues of fresh fruit and vegetables.

Artificial colours can be a common ingredient in processed foods and surprisingly can even feature in supplements. While some countries have restrictions on the types of artificial colours added into consumable products, New Zealand hasn’t restricted the use of artificial colours. The effects of these additives in sensitive individuals can include hyperactivity in children, skin sensitivities and digestive complaints, among other things.

What isn’t so well understood is how these colours are manufactured, which can be from a variety of sources, from fossil fuel sourced to insects. Luckily the use of artificial colours must be on the food labels and so with some education, it is easy to spot these additives, they can be listed as a colour or as a number. For example, E102, Tartrazine, the bright yellow colour. However, they don’t have to be listed on supplement labels.

Often supplements that are ‘free from artificial colours’ contain natural colours that are food based and provide additions of their own specific phytonutrients to the products even if it is in small quantities. Think antioxidants; these are abundant because of the vibrant colours of wholefoods. Beetroot extract, purple carrot powder, black carrot powder, turmeric and Maqui berry concentrate are some natural colours that are used in many Children’s multi vitamins and other supplements to improve their colour.